DIGITAL MARKETING SPECIALIST

Written By Kristie Nyrose

Location: Remote, Home Based

Position Status: CLOSED

Our National established company is looking for a qualified Digital Marketing Specialist to join their team. You will lead the marketing efforts using new media and digital tools.

If you know how to creatively handle various online marketing tools, like websites, podcasts and blogs, this position is for you. You will work with different teams to coordinate our marketing, advertising and promotional activities.

Ultimately, you should be able to promote the company and increase client engagement.

**This position is remote and home based.

Responsibilities:

  • Design digital media campaigns aligned with business goals

  • Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts)

  • Manage end-to-end digital projects

  • Establish our web presence to boost brand awareness

  • Maintain a strong online company voice through social media

  • Liaise with Marketing, Sales and Product development teams to ensure brand consistency

  • Suggest and implement direct marketing methods to increase profitability

  • Monitor ROI and KPIs

  • Stay up-to-date with digital media developments

  • Report directly to the VP of Sales & Marketing and have a major hand in all marketing efforts

Requirements:

  • 5+ years proven work experience as a Digital media specialist or Digital marketing manager

  • Solid knowledge of Photoshop, Final Cut Pro, Premiere Pro, Audacity or other media editing software

  • Strong working knowledge of SEO, BOF lead gen tactics, TOF advertising, marketing automation, web-based lead generation, and CRO.

  • All Google certifications achieved and current

  • Experience with visual communication principles

  • Familiarity with web design and content management systems

  • Excellent analytical and project management skills

  • An ability to multitask and perform under tight deadlines

  • Strong verbal and written communication skills

  • BSc degree in Marketing, Digital media or relevant field is an asset

  • Additional qualification in web design or animation is a plus

We thank all applicants in advance, however, only those selected for an interview will be contacted.

Kristie Nyrose https://www.kanrecruitment.com
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