DIGITAL MARKETING SPECIALIST
Location: Remote, Home Based
Position Status: CLOSED
Our National established company is looking for a qualified Digital Marketing Specialist to join their team. You will lead the marketing efforts using new media and digital tools.
If you know how to creatively handle various online marketing tools, like websites, podcasts and blogs, this position is for you. You will work with different teams to coordinate our marketing, advertising and promotional activities.
Ultimately, you should be able to promote the company and increase client engagement.
**This position is remote and home based.
Responsibilities:
Design digital media campaigns aligned with business goals
Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts)
Manage end-to-end digital projects
Establish our web presence to boost brand awareness
Maintain a strong online company voice through social media
Liaise with Marketing, Sales and Product development teams to ensure brand consistency
Suggest and implement direct marketing methods to increase profitability
Monitor ROI and KPIs
Stay up-to-date with digital media developments
Report directly to the VP of Sales & Marketing and have a major hand in all marketing efforts
Requirements:
5+ years proven work experience as a Digital media specialist or Digital marketing manager
Solid knowledge of Photoshop, Final Cut Pro, Premiere Pro, Audacity or other media editing software
Strong working knowledge of SEO, BOF lead gen tactics, TOF advertising, marketing automation, web-based lead generation, and CRO.
All Google certifications achieved and current
Experience with visual communication principles
Familiarity with web design and content management systems
Excellent analytical and project management skills
An ability to multitask and perform under tight deadlines
Strong verbal and written communication skills
BSc degree in Marketing, Digital media or relevant field is an asset
Additional qualification in web design or animation is a plus
We thank all applicants in advance, however, only those selected for an interview will be contacted.